The rising influence of women in property with Devmco Realty

Women take the lead in the property world

It's essential to recognise the powerful role that women play in shaping the property market in South Africa - especially as this used to be a predominantly male dominated industry. Recent studies highlight a significant shift in property ownership, with women increasingly taking the lead in property investments. This trend is not just about numbers - it's about the evolving dynamics of economic empowerment and the critical role that women play in the real estate industry.

According to Lightstone as of July 2024:

Women are active buyers and sellers in both South Africa's property and motor vehicle markets. Women outnumber men as property owners in South Africa. As the graph below shows, women-only buyers account for 2 154 000 (38%) of stock owned and co-own another 1 883 000 (33%) properties. Men-only owners account for 1 694 000 (29%) of all properties.

Women leading the way in property ownership

According to recent data, women have become a dominant force in the South African property market, with more women owning or co-owning homes than ever before. This shift is indicative of broader economic empowerment, where women are not only entering the market but are also making strategic investments that secure their financial futures.

At Devmco Realty, we have observed this trend firsthand. A growing number of our clients are women who are keen on making informed decisions about property investments, whether they are looking for a primary residence, a holiday home, or a rental property. Our team is proud to support these women by providing expert advice and tailored services that meet their unique needs.

The importance of economic empowerment

The increasing number of women in the property market is a testament to the strides made in gender equality and economic empowerment. Women's growing influence in property ownership has far-reaching implications for the real estate industry and the economy as a whole. By owning property, women are not only securing their financial independence, but are also contributing to the overall growth of the economy.

Devmco Realty is committed to fostering this empowerment by offering opportunities and support to women at every stage of the property journey. Whether it's guiding first-time buyers through the complexities of a property purchase or assisting seasoned investors in expanding their portfolios, we are dedicated to empowering women to make the best property decisions.

The role of women in shaping real estate trends

Women are not just participants in the property market - they are trendsetters. The preferences and priorities of female buyers often influence the types of properties that are developed and the amenities that are offered. For instance, there is a growing demand for properties that offer a balance between lifestyle, security, and convenience - attributes that are particularly appealing to women.

At Devmco Realty, we understand these evolving needs and ensure that our property offerings reflect the preferences of our female clients. From secure family homes to lock-up-and-go apartments in prime locations like the Sibaya Coastal Precinct, our properties are designed to meet the high standards of today's discerning buyers.

Supporting women in property

As an industry leader, Devmco Realty is not just observing the trends; we are actively contributing to the empowerment of women in the property sector. Our team, led by dynamic professionals like Pam Naidu, is dedicated to providing unparalleled service and support to women looking to invest in property. Pam and her team are passionate about helping women navigate the property market, ensuring that they make informed decisions that align with their financial goals and lifestyle needs.

In addition to serving our clients, Devmco Realty is committed to supporting women within our organisation. We believe in fostering a work environment where women can thrive, grow, and lead. By empowering our female employees, we are not only contributing to their personal and professional growth but are also enhancing the quality of service we provide to our clients.

Looking forward

The future of the South African property market is bright, particularly with the increasing involvement of women. As more women take control of their financial destinies through property ownership, the market is likely to see continued growth and innovation. Devmco Realty is excited to be part of this journey, supporting women every step of the way.

As we celebrate Women's Month, we invite all women - whether you are first-time buyers, seasoned investors, or somewhere in between - to explore the opportunities that await you in the property market. Let Devmco Realty be your partner in this exciting journey, providing the expertise, support, and personalised service you need to achieve your property goals.

The rise of women in the property market is more than just a trend - it's a movement that is reshaping the real estate landscape. For more information on how Devmco Realty can assist you, visit our website or contact our team today.